Variety announces a progressive collaboration and inaugural partnership through an exciting and groundbreaking one-day summit about the future of sports and entertainment.
Ticket quantities are limited at each price level and are subject to change. Tickets are non-refundable but will be transferable upon request.
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8:00 a.m. to 8:50 a.m. Registration
9:00 a.m. to 9:15 a.m. Opening Remarks
9:15 a.m. to 10:00 a.m. The State of Live Sports Coverage
Sports programming is as lucrative as ever as fans crave live viewing to the delight of the advertising community. With such popularity comes fierce competition from growing channels and digital platforms racing to cover live sports for today’s audiences. How is multiplatform live streaming transforming sports coverage? What are plans for major upcoming events such as the Summer Olympics, next year’s Super Bowl, and more? How are advancing data and analytics transforming how sports are covered? How are networks extending the life of sports on apps/online/mobile? Top networks, platforms, broadcasters and their partners talk about how they are innovating live sports programming.
Richard Deitsch, Editor and Writer, Sports Illustrated
Jordan Levin, Chief Content Officer, NFL Media
Hannah Storm, Anchor, ESPN
Matt Hong, GM, Turner Sports
Marni Walden, EVP and President of Product and New Businesses, Verizon
10:00 a.m. to 10:30 a.m. Keynote Conversation with 3-time NBA Champion Dwyane Wade and CAA Sports Agent Lisa Joseph-Metelus
Interviewed by Lee Jenkins, Senior Writer, Sports Illustrated
10:30 a.m. to 11:15 a.m. The Future of In-Stadium/Arena Entertainment
Sports franchise leaders, venue chiefs, and partners are furiously building the most exciting experiences for fans at the game. They realize that creating love for teams often starts with watching games in person, and that fandom can spill over into future merchandise sales, TV viewing and more. How are new technologies, social media integrations, mobile interactivity and more enhancing the game time action for all? Top executives across sports franchises, venues and technology partners will explore how they are enhancing the in-person sports experience.
Andrew Wallenstein, Co-Editor-in-Chief, Variety
Lon Rosen, Chief Marketing Officer, Los Angeles Dodgers
Sean Kundu, VP New Ventures, San Francisco 49ers
Lee Zeidman, President, Staples Center, Microsoft Theatre, L.A. Live
Mitch Covington, Head of Sports Marketing, Monster Energy
11:15 a.m. to 11:30 a.m. Networking Break
11:30 a.m. to 12:00 p.m. Pro Football Arrives In LA – Welcome, Rams!
There will be so much excitement surrounding the Rams coming to LA as the city’s first pro football team in decades. What opportunities are there for entertainment brand partners? What is the Rams strategy for launching in LA across various media platforms?:
Jon Wertheim, Executive Editor and Senior Writer, Sports Illustrated
Jeff Fisher, Head Coach, Los Angeles Rams
Kevin Demoff, EVP Football Operations & COO, Los Angeles Rams
12 noon to 12:10 p.m. Children's Hospital of Los Angeles All-Stars for Kids Award Presentation to Luc Robitaille, Hockey Hall of Famer and President, Business Operations, Los Angeles Kings
The Children's Hospital Los Angeles All-Stars for Kids Award is given to an individual from the sports community who exemplifies the values of CHLA, works to improve the quality of life for the children in their community and serves as an ambassador for children's health
12:10 p.m. to 1:10 p.m. Lunch
1:10 p.m. to 1:50 p.m. The Future of Sports Marketing
Consumers are passionate for their favorite sports, teams and athletes. How can brands and their partners best leverage that fandom into excitement for their own products and services? How is the world of sports marketing evolving, as fans engage with sports across live streaming, social media, and other platforms? What criteria do brands look for before aligning with athletes, teams and major sporting events? Top sports marketers and their partners will talk about how they are succeeding now and into the future.
Chris Stone, Editorial Director, Time Inc.’s Sports Illustrated, Golf and SI Kids
Greg Johns, Chief Digital Officer, Canvas Worldwide
Kate Johnson, VP Global Sponsorship Marketing, Visa Worldwide
Brandon Gayle, Head of Global Sports Partnerships, Instagram
Sarah Tourville, SVP Marketing Partnerships, Fox Sports
Dan Ciccone, Managing Director, rEvXP
Dan Gadd, Director, Digital Strategy, Taylor
1:50 p.m. to 2:10 p.m. Athlete Success Outside of The Game, Presented by City National
A look at how athletes are making the best decisions across brand endorsements, media opportunities, financial investments and more. What are the best strategies for athletes to continue to financially excel after their professional sports careers end? How should current athletes be preparing for life after the game? Top athlete advisors talk about how they are collaborating for continued financial success.
Andrew Wallenstein, Co-Editor-in-Chief, Variety
Boris Gluzberg, SVP, Entertainment Division, City National Bank
Bob McKee, Private Banker—Sports Professionals, RBC Wealth Management | Royal Bank of Canada
Bill Sanders, SVP, Athlete & Talent Marketing, Excel Sports Management
2:10 p.m. to 2:50 p.m. High Tech Sports – How VR, AR and Analytics are Transforming Athletes
What is next in tech and how is it going to change our experiences? How are analytics reshaping action on the field and fan experiences in the stands and watching from home. How are other new technologies, such as virtual reality and augmented reality, revolutionizing sports programming production? Top sports tech leaders talk about what’s next for athletes and fans.
David Cohen, Editor, Variety
Chris Hercik, SVP of Creative and Content, The Foundry, Time Inc
Ted Schilowitz, Co-Head, Fox Innovation Labs
Derek Belch, CEO & Founder, STRIVR and Former Kicker and Assistant Coach, Stanford Cardinal Football
T.J. Won, Head of Sports Content, Oculus VR
Jim Poole, President and CEO of Solace Lifesciences
2:50 p.m. to 3:00 p.m. Networking Break
3:00 p.m. to 3:30 p.m. Keynote Conversation with Kobe Bryant, 5-time NBA Champion
Interviewed by Lee Jenkins, Senior Writer, Sports Illustrated
3:30 p.m. to 4:15 p.m. Engaging Millennial Sports Fans
With every digital platform long at their fingertips, millennials have widely expanded their horizons when it comes to sports entertainment. Fantasy sport gaming enjoys a huge millennial following. The act of watching video games, aka e-sports, has also emerged as a hot spectator sport for this age group, and global phenomenon. How are more traditional sports working to attract this different sort of fan? Who is succeeding in engaging millennials? Top sports publishers, distributors, and brands will talk about the opportunity and challenge with drawing millennials to sports.
Brandon Costa, Senior Editor, SVG
Craig Barry, Chief Content Officer, Turner Sports
Todd Sitrin, Group Vice President, Global Marketing, EA Sports
Ryan Wyatt, Director and Global Head of Game Content, YouTube
Tobias Sherman, Head of eSports for WME| IMG
Andy Swanson, VP, Esports Evangelist, Twitch
4:15 p.m. to 5:00 p.m. Masters of Sports Storytelling
Sports have long been a favorite topic in film and TV. But not everything has clicked with audiences. What sports genres – boxing, baseball, football- translate best in storytelling? What stories are producers, directors and writers excited to tell next?
Michael Schneider, Executive Editor, IndieWire
Connor Schell, VP and Executive Producer, ESPN Films and Original Content
Dany Garcia, Principal Seven Bucks Productions & Executive Producer (Ballers, Baywatch)
Rick Singer, Executive Producer, FOX’s Pitch
Mike Tollin, Co-Chairman , Mandalay Sports Media and Producer (Smallville, Kareem: Minority of One, Undrafted)
Zane Stoddard, VP Content Development, NASCAR
5:15 p.m. Cocktail Reception
Who Is Speaking?
- Lon RosenLos Angeles Dodgers
- Sean KunduSan Francisco 49ersSean is the Vice President of the San Francisco 49ers' New Ventures group where he he focuses on managing the legal affairs and business development for the team’s outside ventures and Aurum Partners LLC, the family office fund affiliated with the owners of the team. He focuses on early-stage and growth equity investment opportunities in sports, technology and adjacent markets where portfolio companies can leverage the 49ers' access and network to help increase market share, drive product adoption and accelerate growth. He is also instrumental in supporting the team’s technology initiatives and, in particular, VenueNext, the company that developed the technology platform powering the Levi’s® Stadium mobile application.
Sean originally started with the 49ers in 2013, providing legal and strategic advice on setting up people operations for the team's new entities and ramping up the team staff by over tenfold in preparation for opening Levi’s® Stadium.
Prior to this, Sean was at Morgan Lewis and Fisher & Phillips, where he represented and counseled Fortune 500 companies in finance, technology and retail industries. He also worked for several years for CGI Group, providing strategic advice related to technology and operations for some of its largest clients in the U.S.
Sean received a bachelor’s degree in applied mathematics and economics from the University of California at Berkeley and a J.D. from USC’s School of Law.
- Lee ZeidmanSTAPLES Center, Microsoft Theater, L.A. LiveThere are few events that take place in arenas, theatres or other venues that Lee Zeidman has not been involved with during his career. As President of STAPLES Center, Microsoft Theater and L.A. LIVE the sports, residential and entertainment district, Zeidman oversees the venues event operations, production, including guest services, booking, box office, event security, event staffing, guest relations, facility presentation, marketing, communications, hospitality and food and beverage services. Along with his hard working team of employees Zeidman also supervises STAPLES Center’s overall day-to-day support for its tenants, clients and partners including the 2014 Stanley Cup Champion Los Angeles Kings, Los Angeles Lakers, Los Angeles Clippers and Los Angeles Sparks franchises.
With AEG Facilities’ continued expansion, Zeidman was a crucial member of a team that oversaw the overall development of L.A. LIVE, the 4 million square foot / $2.5 billion sports, residential & entertainment district featuring Microsoft Theater (7,100-seat live theatre) and Club Nokia (2,300 capacity live music venue), a 54-story, 1001-room convention “headquarters” destination (featuring The Ritz-Carlton and JW Marriott hotels and 224 luxury condominiums – The Residences at The Ritz Carlton – all in a single tower), a 14-screen Regal Cineplex, “broadcast” facilities for ESPN, along with entertainment, restaurant and office space. Microsoft Theater has been named the national “Theatre of the Year” in 2008, 2009 and 2010 with Zeidman having been honored as the 2008 “Facility Executive of the Year.” Both awards were presented by the highly respected concert industry publication Pollstar.
Since opening in October 2007, Microsoft Theater has hosted six sold-out nights of the Eagles and Dixie Chicks, Sugarland, Kings of Leon, Neil Young, Mary J. Blige, So You Think You Can Dance Tour, John Fogerty, George Lopez, John Mellencamp, The Who, Duran Duran, Rush, Tool, Aretha Franklin, Lady Gaga, Juanes and Jenni Rivera. Microsoft Theater is also home to the American Music Awards, ESPY Awards, Primetime Emmy Awards, People’s Choice Awards and the 2010 & 2011 MTV Video Music Awards all of which Zeidman has played a critical role.
Zeidman played a key role in the overall design of STAPES Center as a member of the arena’s development team. Under his guidance, the nation’s most state-of-the-art arena operating systems have blended together and made it possible to successfully host an unprecedented schedule of events since opening in October, 1999 including the 2000
Democratic National Convention, the 42nd, 43rd, 44th, 46th, 47th, 48th, 49th, 50th, 51st, 52nd
53rd, 54th, 55th, 56th & 57th annual GRAMMY Awards, multiple summer X Games competitions, the 2002 U.S. Figure Skating Championships, 2009 ISU World Figure Skating Championships the 2004 & 2011 NBA All Star Game, the 2002 NHL All Star Game, 2012 MTV Video Music Awards, over 225 sold-out concerts including The Rolling Stones, Paul McCartney, The Eagles, Eric Clapton and multiple performances of U2, Garth Brooks, The Rolling Stones, Madonna, Barbra Streisand, Mana, Muse, Sade, Jay-Z, Kanye West, Beyoncé, Taylor Swift, Tim McGraw and Faith Hill, Prince and Bruce Springsteen among others. Having twice received the Pollstar “Arena of the Year” award, as well as being nominated for all twelve years since it opened its doors, STAPLES Center is the home of four professional sports franchises and hosts over 240 events annually.
During his time with AEG, Zeidman has also played a substantial role in the development, construction, and operation of The Home Depot Center, the Carson, California facility which includes a 27,000-seat soccer stadium, 8,000-seat tennis stadium and other major facilities for track & field, cycling, beach volleyball and other sports which has been designated as an Official U.S. Olympic Training site. Zeidman was also a part of a team that developed The Colosseum at Caesars Palace in Las Vegas, a 4,000-seat theatre which was the home of Celine Dion’s A New Day.
Prior to AEG and STAPLES Center, Zeidman was the Great Western Forum’s Vice-President, Operations, overseeing all areas of that facility’s management. During his 10-year tenure, he coordinated operations for all Los Angeles Kings and Los Angeles Lakers games, concerts and special events. Previously, he directed operations for the 6,000-seat special event center at the University of California at Santa Barbara.
A native of Detroit, Michigan, and graduate of California State University Northridge, Zeidman currently resides in Venice.
- Mitch CovingtonMonster Energy
- Jeff FisherLos Angeles Rams
- Kevin DemoffLos Angeles Rams
- Greg JohnsCanvas WorldwideGreg Johns is the EVP, Chief Digital Officer at Canvas Worldwide, a newly formed media agency in Los Angeles. His background spans multiple disciplines and markets, with expertise in digital analytics, digital technology platforms, digital operations as well as global digital strategy and investment. Greg also oversaw Canvas’ two main clients, Hyundai and Kia while at Initiative. He previously led the digital group at PHD in Los Angeles, overseeing a diverse group of clients including Mitsubishi, Overture Films and California Lottery. With PHD New York, Greg oversaw all digital operations and platforms for North America before moving to Omnicom Media sibling agency Annalect. There he served as Director of Media Technology, providing his digital strategy and investment expertise in the building of a wide array of technology solutions across OMG’s stable of Fortune 500 clients. Greg then returned to the automotive sector as Global Digital Lead on General Motors with Carat Detroit, overseeing both global digital strategy as well as Chevrolet US digital strategy and investment. Greg is a graduate of the Marshall School of Business at USC.
- Kate JohnsonVisa
- Brandon GayleInstagramIn his role leading sports partnerships at Instagram, Brandon is responsible for helping athletes, teams, leagues, and sports media properties leverage the platform to connect and engage with the next generation of global sports fans. Prior to joining Instagram, Brandon led Facebook’s athlete partnership and international sports efforts across the company’s family of platforms – including Instagram, Oculus, and Messenger.
Before arriving at Facebook, Brandon served as Director of Strategic Partnerships & Sports Vertical Lead at Groupon. Through Groupon’s joint venture with Live Nation Entertainment, he worked closely with sports leagues and teams to develop and market compelling ticket offers and fan experiences to Groupon’s subscriber base.
Brandon also spent time in a Strategy & Finance role with the front office of the New York Jets and as a Consultant at Bain & Company. While at the Jets, he helped overhaul the team’s annual strategic planning process and built MetLife Stadium’s suite pricing model. At Bain, he focused on strategy, performance improvement, and M&A projects across a variety of industries.
Brandon holds an MBA from Harvard Business School and a BA in Economics from Harvard College. He currently resides in Oakland, California with his wife, Saamra, and their dog, Remy.
- Sarah TourvilleFox SportsSarah Tourville was appointed Senior Vice President of Marketing Partnerships for FOX Sports in January 2015. In this role, Tourville leads FOX Sports’ strategic partnership team, overseeing the creative development and implementation of sales integration, aligning the biggest brands in sports across Fox’s extensive portfolio, including FOX Sports, FS1, FS2, FOX Sports Digital, FOX Deportes, and FOX Sports Regional Networks.
Tourville manages the collaboration and ultimate execution of ideas between clients and FOX Networks Groups, including Sales, Consumer Marketing, Production, and Programming. In an ever-evolving media landscape, Tourville is highly regarded as an industry leader with a keen sense of client needs and ability to develop fresh ideas in anticipation of the latest trends.
Tourville manages multiple work-streams of client business, and articulates FOX Sports’ content strategy and business philosophies with key agency leads. She is adept at utilizing new assets to leverage successful partnerships.
Prior to FOX Sports, Tourville was ESPN’s Vice President of Midwest Sales for more than a decade, where she managed a team responsible for a collective $400 million of Integrated Ad Sales.
Tourville earned a bachelor of arts & science from Miami University and also attended graduate school at the University of Chicago.
- Dan CicconerEvXPDan Ciccone sits at the forefront of business world of eSports. Bringing a deep involvement in eSports, sponsorship and media with companies such as IGN's Pro League, Major League Gaming and NBC Sports, Ciccone serves as the lead for strategy, placement and opportunity in the eSports space for the brand. Ciccone's vision to a successful execution, utilizes a mix of professional gamers, influencers, publishers, leagues, media, digital and sponsorship in gaming. Ciccone's strategy and client services team authentically infuse the brand into eSports.
- Dan GaddTaylorSince arriving at Taylor four years ago, Dan Gadd has led the growth and development of Taylor’s best in class digital sports practice, including initiatives for category-leading brands Tide, Allstate, Mercedes Benz USA and Jordan Brand.
Based in the agency’s Charlotte, N.C. office, Dan's deep knowledge and understanding of fan insights as well as his command of both earned and paid content strategies, has helped a laundry detergent (P&G’s Tide) become the leading brand on social media among NFL sponsors, including a 71% share of voice against all other brands activating during the 2016 NFL Draft.
Dan’s focus has always been on digital content strategy, including the creation, distribution and evaluation of content. Prior to joining Taylor, Dan spent 11 years in the NFL working for the Jacksonville Jaguars, and most recently, as the head of digital for the Chicago Bears.
- Bob McKeeRBC Wealth Management | Royal Bank of Canada
- Chris HercikSports IllustratedAs VP of Creative + Content for The Foundry @ Time Inc., Hercik is responsible for the alignment of editorial and
business, in the Strategic Content Space. He oversees a full-service team that serves as a content + creative agency,
collaborating with editors, publishers and clients, developing strategic content plans that are transparent and
consistent with the Time Inc. brand’s experience. Working side-by-side with clients he ensures that this organic
content is multi-platform and scalable.
Hercik also serves as the Creative Director for the Sports Illustrated Group where he retains his editorial roots,
overseeing creative for one of the most iconic brands. He is a Time Inc. MVP Luce Award recipient and responsible for
the design of all Sports Illustrated products across a broad spectrum of print, digital and mobile environments. Just the
sixth Creative Director in the history of Sports Illustrated, he helped architect the design templates and operational
infrastructure to evolve the franchise from print-centric into a groundbreaking digital powerhouse. In the past few
years alone, Sports Illustrated has launched more than a dozen award-winning digital and video extensions under his
Hercik joined SI in 2002 and rose through the ranks to become Creative Director. This appointment followed the debut
of the critically acclaimed, wildly popular Digital Edition of the magazine for the iPad. Following the launch, Hercik’s
team’s developed multiple Android OS and HTML5 apps for the tablet and Smartphone. Hercik is also responsible for
the design and voice of the iconic, Swimsuit Issue franchise, which now reaches more than 70MM people through more
than a dozen extensions in print, digital, video, mobile and experiential.
He has won an Emmy Award for Outstanding New Approaches – Sports Programming, he has earned the Gold Medal of
Excellence from the Society of Publication Designers and was recognized by the American Society of Magazine Editors
for his digital products. He graduated from Moravian College in 1993 with a degree in Graphic Design and Advertising.
He currently lives in Pennsylvania with his wife, Natalee, and daughters Grace and Lilly.
- Derek BelchSTRIVRDerek Belch is the founder and CEO of STRIVR Labs, Inc., a Palo Alto based startup that uses virtual reality to train athletes and create best-in-class interactive experiences for sports fans of all ages. Belch laid the foundation for STRIVR during the 2014 season with the Stanford Cardinal football team, when he was an assistant coach for the team while completing a masters degree. His thesis project was exploring virtual reality applied to sports training and he worked with the Cardinal during the season to build and test the technology that is now STRIVR. Belch was a former kicker for the Cardinal from 2003-2007 and is one of only two Stanford kickers in history to hit two 50-yard+ field goals in a single game. He kicked the winning extra point in Stanford's historic upset of USC as 42-point underdogs. Belch holds three degrees from Stanford (BA Communication, MA Journalism, MA Media Studies), as well as an MBA from the University of Southern California.
- T.J. WonOculus VRT.J. is currently on the Business Development team at Oculus, the market leading hardware and platform in the virtual reality space. He leads all content efforts across sports partnerships and transitioned into the company in January 2015 from its parent company, Facebook. Prior to joining Oculus, T.J. was a Director of Media Strategy and Business Development at the National Football League, where he spent four years licensing NFL media content. Prior to the NFL, he started his career in investment banking covering technology companies at Lehman Brothers and Barclays Capital.
- Jim PooleSolace LifesciencesJim is an accomplished business executive with extensive experience in the medical
device, healthcare, biotechnology, dental, market research, and IT industries. Jim has
successfully launched global products, managed growth strategies, and effectively
optimized business operations for both large and small organizations. He is the
President and CEO of Solace Lifesciences, the neuroscience company that makes
Jim co-founded Focused Evolution, a premier global management strategy-consulting
firm. As a Managing Partner of Focused Evolution, Jim managed mergers and
acquisitions, due diligence, and growth strategies for venture capital and private equity
firms. Under Jim’s leadership, Focused Evolution grew into a multi-million dollar
consulting firm serving a global client portfolio of 49 companies in several industries.
Jim has served on the board of directors of several companies around the world. He
is a recognized business leader, speaker, and accomplished author. He has published
over 40 articles in industry trade journals. Jim earned a BA in Psychology from the
University of Massachusetts in Amherst and an MBA in International
Business/Marketing from Babson College.
- Connor SchellESPN Films and Original ContentConnor Schell, Senior Vice President and Executive Producer, ESPN Films and Original Content, is responsible for the development of new content across ESPN’s networks. He manages all development and production for the award-winning ESPN Films group and also has oversight of several of the network’s most popular studio programs including Pardon the Interruption, Around the Horn, Highly Questionable, SportsNation and The Jump. Additionally, he oversees ESPN’s annual award show, The ESPYS.
Schell is the Executive Producer and co-creator of the Emmy and Peabody Award-winning 30 for 30 documentary series and the Emmy-winning 30 for 30 Shorts digital series. Schell is also the executive producer of the 30 for 30 documentary event “O.J.: Made in America,” which premiered to critical acclaim at the 2016 Sundance Film Festival.
He served as an Executive Producer of the Walt Disney studio film “Million Dollar Arm” in 2014 and is an executive producer of the first ESPN Films-branded feature film from Disney – “Queen of Katwe” starring David Oyelowo and Lupita Nyong’o. Additionally, Schell co-created and serves as Executive Producer for the Disney XD series Becoming (also executive produced by LeBron James and Maverick Carter). He also served as an Executive Producer of ESPN Films and Marvel Entertainment’s feature documentary 1 of 1¬ – Genesis.
Other projects include the SEC Storied and Nine for IX film series and Inside: U.S. Soccer’s March to Brazil. Additional short film projects include: Spike Lee’s Lil’ Joints; Versus, executive produced by Eva Longoria; and It’s Not Crazy, It’s Sports, directed by Errol Morris. Schell’s team is also responsible for the digital and audio storytelling franchises across FiveThirtyEight. Schell is responsible for the company’s Home Entertainment group, which has distribution deals with Netflix and Hulu, and he oversees the annual ESPN/Tribeca Sports Film Festival.
Schell earned an Emmy Award in 2015, two Emmy Awards in 2014, and a Peabody Award in 2010 all for the 30 for 30 series. Additionally, the ESPN Films program Black Magic (on which Schell was an executive producer) received a Peabody Award in 2008, and The 16th Man (a 30 for 30 film) received the prestigious Television Academy Honors Award in 2010. 30 for 30 has also won awards at the NAACP Image Awards, the IDA Awards, the Webby Awards, and the prestigious Edward R Murrow Awards.
In 2012 and 2016, Schell was named one of Sports Business Journal’s “Forty Under 40” as well as Multichannel News’ 2012 Class of“40 Under 40,” both identifying the most promising young executives in sports business.
Before being promoted to his current position, Schell was the Executive Producer of the 30 for 30 series from 2007-2011. Previously, he was Senior Director, Program Development, ESPN Original Entertainment where he handled the general development of documentaries and scripted/unscripted series and before that he was Director, Programming Strategy.
Schell earned a Bachelor of Arts Degree in History from Harvard University and a Masters in Business Administration with a focus in Media and Entertainment from Columbia University. He lives in New York with his wife and children.
- Dany GarciaSeven Bucks Productions
- Rick SingerFOX's PitchRick Singer has written for various TV shows such as "American Dad”, “My Boys” and “Suddenly Susan”. Most recently, he was a writer and Supervising Producer on “Younger”, created by Darren Star.
Originally from New York City, Singer currently resides in Los Angeles.
- Mike TollinMandalay Sports MediaMike Tollin is co-chairman of Mandalay Sports Media (MSM), which he co-founded with Peter Guber in 2012. He has produced and directed more than a dozen feature films, several award-winning documentaries, and hundreds of hours of television. His films include Varsity Blues, Coach Carter, Radio, Dreamer, Hardball, Summer Catch, Big Fat Liar, and Wild Hogs, along with the Tollin-directed documentary Hank Aaron: Chasing the Dream, which won a Peabody Award and was nominated for an Academy Award. Currently, Tollin has two films in post-production: The Bleeder, starring Liev Schreiber; and The Zookeeper’s Wife, starring Jessica Chastain. Tollin directed and/or produced several other award-winning documentaries, including Iverson, Kareem: Minority of One, Hardwood Dreams, Let Me Be Brave, The Final Season, Right to Play and Small Potatoes: Who Killed the USFL?
In television, Tollin has won three Emmy Awards, as well as a Peabody Award as one of the founding producers on ESPN’s 30 for 30 documentary series. He served as Executive Producer of Smallville, One Tree Hill, Arli$$, The Bronx is Burning, and several Nickelodeon series, including All That, Kenan & Kel, The Amanda Show, and Sports Theatre with Shaquille O’Neal.
Tollin is a founding Board member of Common Sense Media and Children Now, two groups that focus on kids and media, and the Hank Aaron Chasing the Dream Foundation, which awards scholarships to underprivileged youth.
- Zane StoddardNASCARZane Stoddard is Vice President of Entertainment Marketing and Content Development for NASCAR, overseeing the organization’s Los Angeles division. His team works to develop original TV, film and digital projects that reach outside the sport’s traditional media channels, introducing new fans to NASCAR and its drivers.
Under his leadership, NASCAR Entertainment Marketing collaborates with major networks and studios to produce content, integrate drivers into existing TV and film projects, and procure elite artists for NASCAR events. Since joining NASCAR in 2010, Stoddard’s division has generated more than 2 billion media impressions on television and secured top talent such as Tom Cruise, Tim McGraw, Andy Grammer and Sam Hunt.
For more than 20 years Stoddard has been at the forefront of content and entertainment. Prior to joining NASCAR, he conceived and launched the NBA’s Los Angeles office and Entertainment Marketing division, managing the unit for a decade. He previously managed and marketed multiple major sports and entertainment properties such as the Los Angeles Clippers and Nike, and served as CEO of a record label start-up, managing the joint venture with major label Interscope/Geffen Records.
Stoddard has Executive Produced and sold TV, digital and film projects to major linear and digital studios and networks including NBC, CBS, Universal, E!, MGM, Warner Bros., Sony, Nickelodeon, Lionsgate, CMT, TNT, AOL, Relativity, Univision, Legendary and Spike. He also managed marketing, sponsorship and content programs for major brands such as MillerCoors, Coca-Cola and Bank of America, among others.
Stoddard currently serves on the Nickelodeon Kids Choice Sports Council, alongside Cal Ripken Jr., Deion Sanders, Ken Griffey Jr. and Tony Hawk. He resides in Manhattan Beach, California, with his wife, Mylin, daughter, Coco and son, Scout.