Name
The Booming Live Experience Economy
Date & Time
Thursday, September 25, 2025, 10:30 AM - 11:15 AM
Josh Simon Rahul Gautam Simon Robinson
Description

An exploration into how building out a live experience strategy is critical to drive growth for consumer and entertainment brands and franchises. Who are the leaders creating experiences that can strengthen fandom as well as offer new revenue streams for companies? What are the latest trends in live experiences, spanning themed activations, festivals, sporting events and more that are succeeding? Top minds behind live experiences share their stories.