Name
When Stories Speak: Reaching Audiences in the Next Era of Entertainment
Date & Time
Thursday, September 17, 2026, 10:25 AM - 10:40 AM
Tom McKenna Nancy Hall
Description

The most powerful stories don’t just capture our attention, they transport us. They invite us into new worlds, shape how we think and feel, and stay with us long after the experience ends. As entertainment continues to evolve, the stories that break through will be the ones that feel more immersive, personal, and connected to the audiences who love them. In this conversation, Audible and WPP Media explore how the combination of media, marketing, and innovation can amplify the power of storytelling and connect audiences with powerful, resonant experiences.