Name
Business of Media
Date & Time
Wednesday, January 8, 2025, 2:00 PM - 2:45 PM
Speakers
Alison Levin - President Advertising, NBCUniversal
Bruce Campbell - Chief Strategy & Revenue Officer, Warner Bros. Discovery
Donna Speciale - President Advertising & Marketing, TelevisaUnivision
Amy Reinhard - President of Advertising, Netflix
Bruce Campbell - Chief Strategy & Revenue Officer, Warner Bros. Discovery
Donna Speciale - President Advertising & Marketing, TelevisaUnivision
Amy Reinhard - President of Advertising, Netflix
Description
Entertainment companies are pressed to grow revenues in a competitive global landscape. What are strategies and innovations to maximize monetization across platforms?