Name
Immersed and Connected Younger Consumers
Date & Time
Wednesday, April 19, 2023, 9:45 AM - 10:15 AM
Speakers
Jana Arbanas - Vice Chair & U.S. Telecom, Media & Entertainment Sector Leader, Deloitte LP
Andrew Wallenstein (Moderator) - President & Chief Media Analyst, Variety Intelligence Platform
Andrew Wallenstein (Moderator) - President & Chief Media Analyst, Variety Intelligence Platform


Description
Can streaming on-demand video services compete with interactive, social, and immersive media? Join us to discuss the findings of Deloitte’s 2023 Digital Media Trends Survey where we explore why people—especially younger generations—are drawn to different types of digital media and how those experiences are becoming more interconnected and meaningful. How can M&E companies think more holistically about TV shows and movies, user-generated content, music, and video games to better reach and engage with people?
Virtual Session Link