Name
Embracing AI for Marketing Success
Date & Time
Thursday, April 24, 2025, 11:55 AM - 12:35 PM
Domenic DiMeglio Angie Barrick Heike Young Jenn Lockhart Josh Mattison Jay Tucker (Moderator)
Description

Diving head-first arguably faster than other fields, the marketing/advertising industry is pioneering real-world use cases for AI. Marketers are producing better analytics from campaigns, creating more compelling campaign personalization, and more. What does the future hold for AI in marketing? What are continuing challenges for marketers to integrate AI into daily operations? Leaders in marketing share their stories succeeding with AI.