Name
State of Entertainment Marketing Keynote Roundtable
Date & Time
Thursday, April 24, 2025, 3:45 PM - 4:25 PM
Speakers
Dwight Caines - President, Domestic Marketing, Universal Pictures
Christian Parkes - Chief Marketing Officer, Neon
Jennifer Storms - Chief Marketing Officer, NBCUniversal Television & Streaming
Martha Morrison - Head of Marketing, Pixar, 20th Century Studios, Walt Disney Animation
JP Richards - President, Worldwide Marketing, Lionsgate Motion Picture Group
Michelle Hooper - EVP Head of Marketing, Searchlight Pictures
Matt Donnelly (Moderator) - Senior Entertainment and Media Writer, Variety
Christian Parkes - Chief Marketing Officer, Neon
Jennifer Storms - Chief Marketing Officer, NBCUniversal Television & Streaming
Martha Morrison - Head of Marketing, Pixar, 20th Century Studios, Walt Disney Animation
JP Richards - President, Worldwide Marketing, Lionsgate Motion Picture Group
Michelle Hooper - EVP Head of Marketing, Searchlight Pictures
Matt Donnelly (Moderator) - Senior Entertainment and Media Writer, Variety
Description
Hear from the entertainment industry’s top marketers as they come together to explain what it takes to drive today’s audiences to film and TV. Highly respected rock stars at the studios and networks, marketers do face serious pressure to make or break entertainment. What are strategies to successfully launch film and TV?